Gorgias built its reputation as the helpdesk designed specifically for ecommerce. Unlike general-purpose platforms, it integrates deeply with Shopify, Magento, and BigCommerce. But this specialization comes with unique pricing that can surprise growing teams.
This guide breaks down exactly what you'll pay across all Gorgias tiers, including hidden costs that don't appear on the pricing page.
Plans at a Glance
| Plan | Starting Price | Monthly Tickets | Best For |
|---|---|---|---|
| Starter | $10/month | 50 | Solo sellers testing structured support |
| Basic | $60/month | 300 | Small teams with predictable volume |
| Pro | $300/month | 2,000 | Growing teams needing automation |
| Advanced | $750/month | 5,000 | High-volume operations |
| Enterprise | Custom | Custom | 10,000+ tickets, complex needs |
Critical distinction: Gorgias uses ticket-based pricing, not per-agent. This makes cost prediction harder than per-seat alternatives but can benefit teams with fluctuating agent counts.
Starter Plan: $10/Month
Gorgias's entry tier exists primarily to let solo sellers test the platform. It's intentionally limited:
What's included:
- 50 billable tickets per month
- Email and chat support
- Basic Shopify integration
- Single user seat
- Community support only
Limitations:
- No automation rules
- No AI features
- No phone/SMS support
- No revenue statistics
- 50 tickets fills quicklyâmost ecommerce stores hit this in 3-5 days
Who should use: Individual sellers on Shopify doing <$50K/month revenue who want to consolidate support channels.
When to upgrade: When you exceed 50 monthly tickets (typically within first month of serious use).
Basic Plan: $60-210/Month
The real starting point for most ecommerce teams. Pricing varies dramatically based on automation usage:
Base Configuration ($60/month):
- 300 tickets/month with 0% automation
- 5 user seats
- Email, chat, and social support
- Revenue statistics dashboard
- Basic Shopify/WooCommerce integration
With Automation (scales up to $210/month):
- 20% automation: $120/month
- 30% automation: $150/month
- 50% automation: $210/month
Automation definition: Gorgias counts any ticket resolved without agent intervention as automated. This includes auto-responses, macro suggestions, and rule-based routing.
Key features unlocked:
- Unlimited macros (canned responses)
- Basic rule-based automation
- Customer sentiment tracking
- Revenue impact reporting
- Knowledge base (Docs)
Real-world cost example: A 3-agent team handling 250 tickets/month with 25% automation pays approximately $135/month.
Pro Plan: $300-900/Month
Gorgias's most popular tier for established ecommerce stores. The 2,000 ticket limit accommodates serious volume:
What's included:
- 2,000 tickets/month
- 10 user seats
- Full omnichannel (email, chat, social, SMS)
- Advanced automation rules
- AI Agent (separate costâsee below)
- Custom integrations
- Phone support
Automation pricing impact: Same percentage-based model as Basic. At 30% automation on 2,000 tickets, expect ~$600/month total.
Who should use: Ecommerce stores doing $500K-$2M annually with dedicated support teams of 3-8 agents.
Critical addition: This tier unlocks Gorgias AI Agent, but it's an add-on cost, not included.
Advanced Plan: $750-2,000+/Month
High-volume operations needing dedicated resources:
Base: $750/month
- 5,000 tickets/month
- 25 user seats
- Dedicated success manager
- Custom onboarding
- Advanced security features
- SLA guarantees
Automation scaling: At 5,000 tickets, even 20% automation adds $750+ to the base price.
Who should use: Enterprise ecommerce ($5M+ revenue) or high-volume DTC brands with 10+ support agents.
Enterprise Plan: Custom Pricing
For operations exceeding standard limits:
Typical configuration:
- 10,000+ tickets/month
- 50+ user seats
- Custom AI training
- Dedicated infrastructure
- Custom contract terms
- Volume discounts on overage
Minimum commitment: Usually $2,000+/month with annual contracts.
AI Agent: The Hidden Cost
Gorgias's AI Agent isn't included in any planâit's usage-based:
| Automation Level | Cost per Automated Ticket | Typical Monthly Cost |
|---|---|---|
| Light (10-20%) | $0.50-0.75 | $150-450 |
| Moderate (30-40%) | $0.75-1.00 | $450-800 |
| Heavy (50%+) | $1.00-1.50 | $800-1,500+ |
What counts as automated:
- AI-suggested responses agents accept
- Auto-resolved tickets via chatbot
- Rule-based ticket routing
- Automatic order status lookups
Example: A Pro plan user with 2,000 tickets and 30% AI automation pays:
- Base Pro: $300
- AI costs: ~$600
- Total: $900/month
Overage Pricing
Exceed your plan's ticket limit and costs escalate quickly:
| Plan | Overage Cost per Ticket |
|---|---|
| Starter | $0.50 |
| Basic | $0.40 |
| Pro | $0.35 |
| Advanced | $0.30 |
| Enterprise | Custom (usually $0.20-0.25) |
Example: Pro plan with 2,500 tickets (500 overage) adds $175 to your bill.
Voice and SMS Add-Ons
Phone and text support aren't included in base pricing:
- Voice integration: $0.03/minute + carrier costs
- SMS: $0.01-0.05/message depending on volume
- Social media ads management: Custom pricing
For teams handling 500+ voice minutes monthly, expect $50-150 in additional costs.
Shopify Plus Integration
Enterprise Shopify stores get enhanced features but pay more:
- Shopify Plus plan: Included in Advanced and Enterprise
- Additional stores: $50/month per extra Shopify store
- Revenue tracking: Real-time LTV and order data
Cost Comparison: Gorgias vs Alternatives
| Tool | Pricing Model | 3-Agent Team, 1,500 Tickets | 10-Agent Team, 5,000 Tickets |
|---|---|---|---|
| Gorgias | Per-ticket + AI | $450-750/month | $1,500-2,500/month |
| Zendesk | Per-agent | $495/month | $1,650/month |
| Freshdesk | Per-agent | $135/month | $450/month |
| Intercom | Per-seat + resolution | $600-900/month | $2,000-3,000/month |
Gorgias sits in the middleâcheaper than Intercom for ecommerce, more expensive than Freshdesk, comparable to Zendesk at scale. If you're comparing options, our Zendesk vs Freshdesk comparison breaks down how those platforms stack up for different use cases.
When Gorgias Pricing Makes Sense
Choose Gorgias when:
- You're on Shopify/Magento/BigCommerce
- Ecommerce is 80%+ of your business
- Revenue tracking in support matters
- You want Shopify-native features
- Agent count fluctuates (ticket pricing advantages)
Avoid Gorgias when:
- You're not ecommerce-focused
- You have predictable, low ticket volume (<300/month)
- Budget is tight (Freshdesk offers better value)
- You need extensive custom development
For a deeper look at how Gorgias performs in practice, read our full Gorgias review. If you're just starting your search, our guide on how to choose helpdesk software walks through the evaluation process step by step.
Getting the Best Deal
Annual commitment: Save 15-20% by paying yearly
Volume negotiation: Advanced and Enterprise plans have flexible pricingâask for custom quotes if you're close to tier boundaries.
Seasonal adjustments: Gorgias allows temporary plan upgrades for Black Friday/holiday seasons without annual commitments.
Startup program: Gorgias offers discounts for Y Combinator and similar acceleratorsâcheck if you qualify.
Seasonal Scaling: Black Friday and Holiday Costs
Ecommerce support volume isn't linear. Black Friday can generate 3-5x normal ticket volume, and Gorgias handles this with plan upgrades:
Temporary upgrade strategy:
- Upgrade to Pro for November-December
- Downgrade to Basic in January
- No annual commitment penalties for tier changes
Cost example:
- Normal months (Basic): $150/month Ă 10 = $1,500
- Holiday months (Pro): $600/month Ă 2 = $1,200
- Annual total: $2,700 vs $7,200 staying on Pro year-round
Overage alternative: If you don't upgrade, Black Friday overages at $0.35/ticket on a 2,000 ticket plan could cost $700+ for one month alone.
Implementation and Training Costs
Beyond subscription costs, factor in setup:
One-time costs:
- Data migration: $500-2,000 (if hiring consultants)
- Custom integrations: $1,000-5,000 (developer time)
- Team training: 20-40 hours at loaded cost
Gorgias advantages:
- Native Shopify integration reduces setup time
- Pre-built automation templates
- Extensive documentation and community
Most teams are productive within 1-2 weeks versus 1-2 months for enterprise alternatives.
Who Should Use Gorgias (and Who Shouldn't)
Gorgias pricing works best for Shopify-centric businesses with seasonal demand patterns. The ticket-based model rewards stores that have busy periods followed by slower months. A swimwear brand doing 70% of annual revenue between March and August pays less than they would with per-agent pricing during off-seasons.
The platform makes less sense for SaaS companies or B2B services with steady ticket volumes year-round. These businesses often find Freshdesk's pricing more predictable and affordable. Similarly, if you need helpdesk software for non-commercial purposes, our list of best helpdesk options for Shopify stores covers alternatives worth considering.
Calculating Total Cost of Ownership
The sticker price rarely tells the whole story. When budgeting for Gorgias, factor in these additional costs:
Year One Costs for a Typical Small Team:
- Base subscription (Basic with automation): $1,800-2,500
- Setup and migration: $500-1,500
- Team training time: $800-1,200 (loaded cost)
- AI Agent (if used): $2,000-5,000
- Total Year One: $5,100-10,200
Ongoing Annual Costs (Year 2+):
- Subscription: $1,800-2,500
- AI and overages: $2,500-6,000
- Total Ongoing: $4,300-8,500/year
These numbers assume a 3-5 person team handling 500-1,000 tickets monthly with moderate automation. Your actual costs will vary based on ticket complexity, seasonal spikes, and how aggressively you implement automation.
The key takeaway: budget 30-50% above the base subscription price to account for automation, overages, and seasonal scaling. Gorgias's ticket-based model means your costs grow with your successâa mixed blessing for rapidly expanding stores. Plan conservatively for your first year until you understand your actual usage patterns. Most teams find their initial estimates are 20-30% below actual costs once automation and overages are factored in.
Frequently Asked Questions
Can I change plans mid-month?
Yes. Gorgias prorates plan changes. Upgrade immediately when you hit limits; downgrade takes effect at next billing cycle.
Is there a free trial?
Yes. 7-day free trial on all plans. No credit card required for Starter and Basic trials.
What happens if I exceed my ticket limit?
Tickets are charged at overage rates. Gorgias sends warnings at 80% and 95% of your limit.
Do unused tickets roll over?
No. Ticket allotments reset monthly. Plan appropriately for your consistent volume.
Can I get a refund if I overestimated needs?
Gorgias offers prorated refunds for annual plans if you downgrade. Monthly plans can be cancelled anytime.
Is the AI Agent worth the cost?
For teams handling 500+ tickets monthly with repetitive questions (order status, returns, shipping), AI typically pays for itself in agent time savings. Below that volume, manual macros are more cost-effective.
How does Gorgias compare to dedicated Shopify helpdesk apps?
Gorgias offers deeper functionality than basic Shopify inbox apps but at higher cost. If you're processing 100+ orders daily, the revenue tracking and automation justify the price. Below that, Shopify Inbox or a simpler solution may suffice.
What's the real minimum cost to get started?
Budget $60/month for Basic plus $50-100 for initial setup and learning. The Starter plan at $10 is too limited for ongoing useâmost businesses outgrow it within weeks.
The Bottom Line
Gorgias pricing rewards high-volume, low-complexity ecommerce support. The ticket-based model benefits teams with fluctuating agent counts but makes budgeting harder than per-seat alternatives.
For serious ecommerce operations, expect to pay $500-1,500/month when you factor in AI automation, overages, and add-ons. Factor these real costs into your decisionâGorgias isn't the cheapest option, but for the right ecommerce use case, the Shopify integration and revenue features justify the premium.
Best value sweet spot: Basic plan with 20-30% automation for teams doing 300-800 tickets monthly with 2-5 agents. Upgrade to Pro when you consistently exceed 1,500 tickets or need advanced features.
Final recommendation: Try the 7-day free trial on Basic with your actual ticket volume. Monitor the automation percentageâif it exceeds 40%, you're likely ready for Pro. Track costs for a full month before committing to annual billing.
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Erika A.
Pricing & Comparison SpecialistErika breaks down SaaS pricing tiers, hidden fees, and value-for-money across helpdesk and customer support tools at AgentWhispers. Her comparison frameworks help teams make informed purchasing decisions.